Content Marketing For Online Casinos Press Releases

Press Release Distribution Service. History of Press Releases. Let’s start with the concept of a press release. A traditional press release is an announcement by a company or organization. KTNV reports the NFL's 2021 Pro Bowl will be held in Las Vegas. Caesars Entertainment, the NFL’s official casino sponsor, will use its casino properties for fan experiences with further details to be announced at a later date.

Selbyville, Delaware, Aug. 26, 2020 (GLOBE NEWSWIRE) --

According to latest report “Online Gambling Market by Type (Betting [Boxing & UFC, eSports, Football, Formula1, Horse Racing, Tennis], Casino [Baccarat, Blackjack, Roulette, Slots], Poker, Lottery, Bingo), Device Type (Desktop, Mobile), Regional Outlook, Price Trends, Competitive Market Share & Forecast 2026”, by Global Market Insights, Inc., the market valuation of online gambling will cross $160 billion by 2026. A rise in the adoption of smartphones, improvement in internet infrastructure, and easy accessibility to casino gaming platforms will drive the market demand.

The rapid development of internet infrastructure and mobile applications is influencing the online gambling market revenue. Fast internet connectivity has enabled gamblers to play uninterruptedly with multiple users on online gambling platforms. This factor has resulted for a significant growth in the number of users and the amount of time they spend on such games. According to the Annenberg Public Policy Center (APPC), 20% of college students play online poker at least once a month.

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Online poker has gained considerable popularity amongst youngsters. Poker has witnessed increased acceptance in the U.S., the UK, China, and other European nations, and is projected to gain immense traction in India over the coming years. Rummy is a widely played card game in the global gambling industry. The popularity of the game has led to the creation of large number of online platforms, allowing players from across the globe to compete. Another factor contributing to online poker’s popularity includes several sites accepting deposits from online wallets, credit cards, and virtual currencies.

Increasing internet users on smartphones are transforming the online gambling market. According to Web ARChive (WARC), around two billion users accessed the internet via their smartphone as of January 2019. These users use smartphones to play betting games and earn real money. Online gambling service providers in the market are focusing on incorporating social media platforms, such as Instagram, YouTube, and Facebook, to attract new customers.

The COVID-19 pandemic plays a major role in the adoption of online gambling in Asia Pacific. The ongoing crisis has propelled the usage of betting among consumers due to stringent lockdown imposed by the governments. A joint study conducted by AlphaBeta Australia and illion Australia Pty Ltd., an Australian credit bureau, has revealed a 67% increase in online gambling in April 2020, following the shutdown of all non-essential services in Australia. Moreover, shut down of land-based casinos has resulted in a hike in the number of players on online casinos in India.

Some of the prominent players operating in the online gambling market are The Stars Group, 888 Holdings PLC., Fortuna Entertainment Group, Paddy Power Betfair PLC, GVC Holdings PLC, and Kindred Group. Key companies are expanding across the globe to increase their market share. For instance, in March 2019, Bet365 signed a long-term office lease agreement for a 19,000 square feet office space in Marlton, New Jersey. With this move, the company aims to strengthen its footprint in the U.S. market.

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Some major findings of the online gambling market report are:

  • The proliferation of advanced technologies, such as Blockchain, IoT, and VR, is fueling the market size expansion. VR casinos are gaining high popularity among gamblers as they offer a more immersive and realistic experience compared to standard online casinos.
  • A rise in internet penetration and increased usage of mobile betting platforms, such as FOX Bet Sportsbook, DraftKings Sportsbook, and BetRivers Sportsbook, are expected to contribute to market growth.
  • The online gambling market is highly competitive owing to the presence of various industry participants who are actively competing on various factors including innovative product offerings, enhanced user experience, personalized payoffs, brand equity, and accessibility to various platforms.

Table of Contents (ToC) of the report:

Chapter 3. Online Gambling Market Insights

3.1. Industry segmentation

3.2. Impact of coronavirus (COVID–19) pandemic

3.2.1. Global outlook

3.2.2. Regional outlook

3.2.2.1. North America

3.2.2.2. Europe

3.2.2.3. Asia Pacific

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3.2.2.4. Latin America

3.2.2.5. MEA

3.2.3. Industry value chain

3.2.3.1. Cloud service providers

3.2.3.2. Application providers

Content Marketing For Online Casinos Press Releases Date

3.2.3.3. Marketing & distribution channel

3.2.4. Competitive landscape

3.2.4.1. Strategy

3.2.4.2. Business growth

3.3. Industry ecosystem analysis

3.3.1. Software developers

3.3.2. Technology providers

3.3.3. Cloud service providers

3.3.4. Liscence providers

3.3.5. Third party payment issuers/providers

3.3.6. Advertising & marketing

3.3.7. Vendor matrix

3.4. Technological & innovation landscape

3.4.1. Biometric

3.4.2. Augmented Reality (AR) & Virtual Reality (VR)

3.4.3. Blockchain

3.4.4. AI & machine learning

3.5. Regulatory landscape

3.6. Industry impact forces

3.6.1. Growth drivers

3.6.2. Industry pitfalls & challenges

3.7. Growth potential analysis

3.8. Porter’s analysis

3.9. PESTEL analysis

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About Global Market Insights, Inc.

Global Market Insights, Inc., headquartered in Delaware, U.S., is a global market research and consulting service provider, offering syndicated and custom research reports along with growth consulting services. Our business intelligence and industry research reports offer clients with penetrative insights and actionable market data specially designed and presented to aid strategic decision making. These exhaustive reports are designed via a proprietary research methodology and are available for key industries such as chemicals, advanced materials, technology, renewable energy, and biotechnology.


LONDON--(BUSINESS WIRE)--Technavio has been monitoring the content marketing market and it is poised to grow by USD 269.24 billion during 2020-2024, progressing at a CAGR of over 13% during the forecast period. The report offers an up-to-date analysis regarding the current market scenario, latest trends and drivers, and the overall market environment. Download a Free Sample Report on COVID-19

Impact of COVID-19

The COVID-19 pandemic continues to transform the growth of various industries, however, the immediate impact of the outbreak is varied. While a few industries will register a drop in demand, numerous others will continue to remain unscathed and show promising growth opportunities. COVID-19 will have a low impact on the content marketing market. The market growth in 2020 is likely to increase compared to market growth in 2019.

Frequently Asked Questions:

  • Based on segmentation by objective, which is the leading segment in the market?
    Lead generation.
  • What are the major trends in the market?
    The dominance of mobile devices over desktops for content marketing.
  • At what rate is the market projected to grow?
    The market is projected to grow at a CAGR of over 13% during 2020-2024.
  • Who are the top players in the market?
    Adobe Inc., Contently Inc., CoSchedule LLC, HubSpot Inc., Influence & Co., Kapost, NewsCred Inc., Percolate Industries Inc., Scripted Inc., and Sprinklr Inc. are the top players in the market.
  • What are the key market drivers and challenges?
    The market is driven by increased users on social media. However, the increased benefits of outdoor advertisement over content marketing will challenge market growth.

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The market is fragmented, and the degree of fragmentation will accelerate during the forecast period. Adobe Inc., Contently Inc., CoSchedule LLC, HubSpot Inc., Influence & Co., Kapost, NewsCred Inc., Percolate Industries Inc., Scripted Inc., and Sprinklr Inc. are some of the major market participants. Although the increased users of social media will offer immense growth opportunities, the increased benefits of outdoor advertisement over content marketing are likely to pose a challenge for the market vendors. In a bid to help players strengthen their market foothold, this content marketing market forecast report provides a detailed analysis of the leading market vendors. The report also empowers industry honchos with information on the competitive landscape and insights into the different product offerings offered by various companies.

Technavio's custom research reports offer detailed insights on the impact of COVID-19 at an industry level, a regional level, and subsequent supply chain operations. This customized report will also help clients keep up with new product launches in direct & indirect COVID-19 related markets, upcoming vaccines and pipeline analysis, and significant developments in vendor operations and government regulations.

Content Marketing Market 2020-2024: Segmentation

Content Marketing Market is segmented as below:

  • Objective
    • Lead Generation
    • Brand Awareness
    • Thought Leadership
    • Others
  • Platform
    • Blogging
    • Videos
    • Infographics
    • Case Studies
    • Others
  • End-user
    • Retail
    • Automotive
    • Financial Services
    • Telecom
    • Others
  • Geography
    • APAC
    • Europe
    • MEA
    • North America
    • South America

To learn more about the global trends impacting the future of market research, download a free sample: https://www.technavio.com/talk-to-us?report=IRTNTR41556

Content Marketing Market 2020-2024: Scope

Press

Technavio presents a detailed picture of the market by the way of study, synthesis, and summation of data from multiple sources. The content marketing market report covers the following areas:

  • Content Marketing Market Size
  • Content Marketing Market Trends
  • Content Marketing Market Industry Analysis

This study identifies the growing demand for digital magazines as one of the prime reasons driving the Content Marketing Market growth during the next few years.

Technavio suggests three forecast scenarios (optimistic, probable, and pessimistic) considering the impact of COVID-19. Technavio’s in-depth research has direct and indirect COVID-19 impacted market research reports.

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Content Marketing Market 2020-2024: Key Highlights

  • CAGR of the market during the forecast period 2020-2024
  • Detailed information on factors that will assist content marketing market growth during the next five years
  • Estimation of the content marketing market size and its contribution to the parent market
  • Predictions on upcoming trends and changes in consumer behavior
  • The growth of the content marketing market
  • Analysis of the market’s competitive landscape and detailed information on vendors
  • Comprehensive details of factors that will challenge the growth of content marketing market vendors

Table of Contents:

Executive Summary

  • Market Overview

Market Landscape

  • Market ecosystem
  • Value chain analysis

Market Sizing

  • Market definition
  • Market segment analysis
  • Market size 2019
  • Market outlook: Forecast for 2019 - 2024

Five Forces Analysis

  • Bargaining power of buyers
  • Bargaining power of suppliers
  • Threat of new entrants
  • Threat of substitutes
  • Threat of rivalry
  • Market condition

Market Segmentation by End-user

  • Market segments
  • Comparison by End user placement
  • Retail - Market size and forecast 2019-2024
  • Automotive - Market size and forecast 2019-2024
  • Financial Services - Market size and forecast 2019-2024
  • Telecom - Market size and forecast 2019-2024
  • Others - Market size and forecast 2019-2024
  • Market opportunity by End user

Market Segmentation by Platform

  • Market segments
  • Comparison by Platform placement
  • Blogging - Market size and forecast 2019-2024
  • Videos - Market size and forecast 2019-2024
  • Infographics - Market size and forecast 2019-2024
  • Case studies - Market size and forecast 2019-2024
  • Others - Market size and forecast 2019-2024
  • Market opportunity by Platform

Market Segmentation by Objective

Content Marketing For Online Casinos Press Releases 2020

  • Market segments
  • Comparison by Objective placement
  • Lead generation - Market size and forecast 2019-2024
  • Brand awareness - Market size and forecast 2019-2024
  • Thought leadership - Market size and forecast 2019-2024
  • Others - Market size and forecast 2019-2024
  • Market opportunity by Objective

Customer Landscape

  • Overview

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Geographic Landscape

  • Geographic segmentation
  • Geographic comparison
  • APAC - Market size and forecast 2019-2024
  • North America - Market size and forecast 2019-2024
  • Europe - Market size and forecast 2019-2024
  • South America - Market size and forecast 2019-2024
  • MEA - Market size and forecast 2019-2024
  • Key leading countries
  • Market opportunity by geography

Drivers, Challenges, and Trends

  • Market drivers
  • Volume driver - Demand led growth
  • Volume driver - Supply led growth
  • Volume driver - External factors
  • Volume driver - Demand shift in adjacent markets
  • Price driver - Inflation
  • Price driver - Shift from lower to higher priced units
  • Market challenges
  • Market trends

Vendor Landscape

  • Overview
  • Landscape disruption

Content Marketing For Online Casinos Press Releases Today

Vendor Analysis

  • Vendors covered
  • Market positioning of vendors
  • Adobe Inc.
  • Contently Inc.
  • CoSchedule LLC
  • HubSpot Inc.
  • Influence & Co.
  • Kapost
  • NewsCred Inc.
  • Percolate Industries Inc.
  • Scripted Inc.
  • Sprinklr Inc.

Appendix

  • Scope of the report
  • Currency conversion rates for US$
  • Research methodology
  • List of abbreviations

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